I am certainly not the only one with serious doubts regarding the market opportunities (or rather lack thereof) of SanDisk’s slotMusic cards. Commentators increasingly think it is a bad idea to try to revive the physical market – at least with something that isn’t easy. As in: doesn’t make music consumption easier. These flash chips might be a good idea for SanDisk to book some revenue by licensing the technology to the major labels. What slotMusic does for the consumer is beyond me, though.
However, the most convincing naysayer yet again is Bob Lefsetz who gives the format a thumbs down.
“Do you even know if you have a micro-SD slot in your phone? And, if you do, what are you going to do with the card inside when you buy an album? Talk about easy to lose… Let’s go even worse… Can you remove the back off your phone? On the BlackBerries I’ve had it’s nigh near impossible. As for the tiny card, you’ve got to raise a door, insert it just so, close the door, put the back back on… FOR EACH AND EVERY ALBUM?”
Preach it, Bob.
